‘PHUTURE’ MEAT – THE HEALTHIER AND BALANCED PLANT-BASED DIET

Speaking on going on a healthier lifestyle such as increasing more vegetables intake or slowly incorporating vegan routine, has got me into thinking if one day- we could actually enjoy protein diet on a more sustainable way without harming the livestock.

So when I got to know about Phuture Daging that is spearheading this novice move, I was instantly fascinated by the idea that their meat is made of plant-based ingredients that provides a great alternative to your usual protein consumption.

While many people regard this as a recent invention, did you know that plant-based meat has long been in the market as an alternative protein since 1970’s with its roots tracing back from diet gurus during that era?

Just in the United States itself, plant-based meat produced by companies such as Beyond Meat has tremendously made huge waves when it was first introduced in restaurants and cafes. Since then, this protein alterative grubs has received encouraging responses with great enthusiasm that it is now packages and sold in US supermarkets since 2016. It has now becomes popularly consumed not just among vegans, but among meat-eaters as well!  

  

Malaysian food technology company Phuture Daging, is thence making plans to follow suit this year in charting greater public awareness on how to maintain one’s health by leading a more conscious lifestyle while also taking care in reducing their impact on the environment.

They are set to be one of the first in the local market to provide local F&B menu especially SME in introducing and incorporating plant-based meat into their menu. This would help them to expand its menu for vegetarian clientele using this protein revolution rather than merely serving purely leafy greens conventionally.

One of the main ingredients in Phuture Daging’s plant-based meats is the plant-based protein which is made from a combination of rice, soy, peas and chickpeas. Carbohydrates from rice and potato starch are added, along with healthy fats derived from olive oil and coconut oil. As for the colouring, it is naturally sourced from beetroot and tomato to add to the nutritional profile as well as the aesthetic of the “meat”. With lower contents of saturated fats and cholesterol and lower calories from these plant sources, thou shall not worry about expanding your waistline!

The best thing about Phuture Daging’s plant-based meat is that it is made in a Halal food production facility with ingredients sourced from ethical suppliers and adheres to the highest food safety and hygiene standards. Therefore, you can enjoy them with peace of mind.

The plant-based meat development is currently undergoing multiple rounds of research, development and trials by food scientists and researchers around the world, in order to create the ultimate taste buds and cooking preparations for Malaysians. Phuture Daging also believes that by practising a plant-based diet will contribute positive impact to the climate crisis with the reducing affect of food production to the environment.

If you are keen to find out more about Phuture Daging’s plant-based meat solutions or have an interest in collaboration, kindly drop an email to enquiry@phuturedaging.com or visit their website at https://phuturedaging.com for more information.

Phuture Daging indeed is set to reinvent your meaty experience!

Cheers for now and follow us at Carpe Diem for more ‘food-ful’ discoveries! ❤ℒℴѵℯ❤

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