RAKUTEN TRADE| MALAYSIA’S FIRST ONLINE EQUITIES BROKER

Rakuten Trade Sdn Bhd1 (“Rakuten Trade”); a joint venture company between Kenanga Investment Bank Berhad (“Kenanga Investment Bank”) and Japan-based Rakuten Securities, Inc.(“Rakuten Securities”) was officially launched this May 2017 as the leader first in market online account opening via iSPEED.my.

The launch was officiated by Yang Berhormat Dato’ Lee Chee Leong, Deputy Minister of Finance Malaysia.

As Malaysia’s first completely online equities broker, Rakuten Trade is set to revolutionize online stock trading with its platform, iSPEED.my, which runs on cutting edge Japanese smartphone technology.  The iSPEED.my platform not only facilitates trading but for the first time, Malaysians are able to open an equity trading account completely online for trading on the local bourse. 



The localized version of the leading Japanese app, iSPEED.my offers traders:

•             First in market online account opening

•             One of the lowest brokerage rates in Malaysia

•             A financial portal to access simplified research materials and real time market information easily

•             Fast and seamless cash transfers

•             Educational programs including webinars, on-site seminars, and

•             An extensive first-of-its-kind reward programme, which brings together three leading loyalty providers - AirAsia BIG, BInfinite by Berjaya Group and BonusLink - under one robust ecosystem.

Datuk Chay Wai Leong, Group Managing Director of Kenanga Investment Bank, said, “As a highly successful e-commerce brand in Japan, and rated one of the most innovative companies by Forbes, Rakuten is definitely a force to be reckoned with. Paired with Kenanga’s extensive retail reach and experience for over 40 years, we are confident this joint venture will take stock trading to the next level. We also extend our sincere gratitude to the Securities Commission Malaysia (“SC”) who has been at the forefront driving the Fintech agenda for the capital markets and guiding us through the regulatory process to get us here today.”

 

The President of Rakuten Securities, Mr Yuji Kusunoki, said, “With the introduction of Rakuten-style Fintech with the local expertise of our trusted partner, Kenanga Investment Bank, together with the continuous support of the SC, we are confident that this joint venture will contribute to the further development of the Malaysian securities market.”

Mr Kaoru Arai, Managing Director, Rakuten Trade, said, “We are honored to be the first in Malaysia to obtain a Capital Markets Services License that will allow us to introduce the country’s first complete online brokerage business. In line with SC’s digital agenda, our platform is designed to appeal to the needs of the new generation investors who are digital and ecommerce inclined, as well as existing technology savvy traders who prefer self-directed trades.”

Just last April 2017, Rakuten Trade received a restricted Capital Markets Services License from the SC that enables Rakuten Trade to deal in listed securities and provide investment advice. The joint venture agreement between Kenanga Investment Bank and Rakuten Securities was first inked in April 2016.

To keep abreast of the latest news and staying up to date, please visit www.rakutentrade.my

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